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Traveller overlooking a Kashmir valley

Born in Kashmir.
Built on Trust.

We are locals, not just planners. We live here, we explore every day, and we design journeys we would take with our own families. Honest pricing, real experiences, unforgettable memories.

Our StoryMeet the Team

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Houseboat and shikara on Dal Lake

OUR STORY

From a Small Dream
to Thousands of Smiles

Vertex Kashmir Holidays began in 2010 with a single taxi and a big belief— that tourism in Kashmir can be honest, responsible, and world-class. Today, we've hosted 12,000+ travellers from 45+ countries. But we still treat every trip like it's for our own guests.

Local & Independent

100% locally owned and operated

Trusted by Thousands

12,000+ happy travellers & counting

Best Price Promise

No hidden costs. Ever.

24×7 On-ground

Support always with you

12,000+

Happy Travellers

500+

Curated Trips

4.9 / 5

Average Rating

45+

Countries

15+

Years of Experience

OUR VALUES

The Promises
We Keep

These aren't just words on a page. They're how we run every trip, every day.

Honest & Transparent

Clear itineraries, clear pricing, no last-minute surprises.

Responsible Tourism

We protect our mountains, lakes, and local communities.

Quality Experiences

Hand-picked stays, verified drivers, and thoughtful touches.

Here When You Need Us

Real people. Real support. Anytime, anywhere.

OUR TEAM

Locals. Explorers.
Passionate Hosts.

Aamir Lone

Aamir Lone

Founder & CEO

Born and raised in Srinagar. Loves mountain roads and strong kahwa.

Sara Rashid

Sara Rashid

Trip Designer

Curates experiences that feel personal and beautiful.

Faisal Ahmad

Faisal Ahmad

Head of Operations

Ensures every trip runs like clockwork.

Iqra Hamid

Iqra Hamid

Guest Experience

Your first call, your best friend in Kashmir.

Rahil Mir

Rahil Mir

On-ground Lead

Mountains are his office, guests are his family.

Meet Our Full Team

OUR JOURNEY

15+ Years of
Growing Together

2010

Started with a single taxi in Srinagar.

2012

First 100+ guests and our first team members.

2015

5000+ travellers and 100+ curated itineraries.

2018

Guests from 30+ countries joined us.

2021

4.9★ average rating across all platforms.

2024

12,000+ travellers. Still just getting started.

AS FEATURED IN

Outlooktravellerlonely planet◉TripadvisorJKTDCMakeMyTripThe Times
of IndiaForbesINDIA

Come as a guest,
leave as family.

Let's plan your Kashmir story.

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